The Carlon Group

Stonebridge

Situation:

Stonebridge Companies wanted to develop a promotional opportunity with Disney that would generate incremental business for both the theme parks and the surrounding hotels owned by Stonebridge.

 

Solution:

The Carlon Group developed a comprehensive marketing strategy that targeted specific personas via social media, pushing them to a dedicated landing page promoting the specifics of the Disney promotion. The landing pages effectively converted the users, generating an incremental lift in business for all of the participating properties.  

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